专利快速检索-快速检索全球专利，免费商用专利数据库-IPRDB

1. 发明授权

US08909546B2 Privacy-centric ad models that leverage social graphs 有权
标题翻译：利用社交图表的以隐私为中心的广告模式
公开(公告)号：US08909546B2
公开(公告)日：2014-12-09
申请号：US12492569
申请日：2009-06-26
申请人： Eric J. Horvitz , Brett D. Brewer , Mary P. Czerwinski , Melissa W. Dunn , Karim T. Farouki , Jason Garms , Alexander G. Gounares , Milind V. Mahajan , Jayaram NM Nanduri , Timothy D. Sharpe , Darrell Leroy Blegen
发明人： Eric J. Horvitz , Brett D. Brewer , Mary P. Czerwinski , Melissa W. Dunn , Karim T. Farouki , Jason Garms , Alexander G. Gounares , Milind V. Mahajan , Jayaram NM Nanduri , Timothy D. Sharpe , Darrell Leroy Blegen
IPC分类号： G06Q30/00 , H04L29/06 , G06Q30/02 , H04L29/08
CPC分类号： H04L63/104 , G06Q30/02 , G06Q30/0254 , G06Q30/0277 , H04L67/22 , H04L67/306
摘要： The claimed subject matter relates to an architecture that can mitigate privacy concerns in connection with ad targeting or data collection. In particular, architecture can be included in a personal mobile communication device such as a cell phone. During communication transactions between the host device and a peer device, shared information can be extracted either from content included in the communication or from metadata. Based upon the shared information, a social graph maintained on the host device can be updated. In addition, the host device can receive a large set of ads and select or tailor a custom ad from the set based upon the social graph.
摘要翻译：所要求保护的主题涉及可以减轻与广告定向或数据收集有关的隐私问题的架构。特别地，架构可以包括在诸如手机的个人移动通信设备中。在主机设备和对等设备之间的通信交易期间，可以从通信中包含的内容或从元数据中提取共享信息。基于共享信息，可以更新在主机设备上维护的社交图。此外，主机设备可以接收大量广告，并根据社交图表从该集合中选择或定制自定义广告。

2. 发明申请

US20090265242A1 PRIVACY-CENTRIC AD MODELS THAT LEVERAGE SOCIAL GRAPHS 有权
标题翻译：隐私权社会格局的隐私广告模式
公开(公告)号：US20090265242A1
公开(公告)日：2009-10-22
申请号：US12492569
申请日：2009-06-26
申请人： Eric J. Horvitz , Brett D. Brewer , Mary P. Czerwinski , Melissa W. Dunn , Karim T. Farouki , Jason Garms , Alexander G. Gounares , Milind V. Mahajan , Jayaram NM. Nanduri , Timothy D. Sharpe , Darrell Leroy Blegen
发明人： Eric J. Horvitz , Brett D. Brewer , Mary P. Czerwinski , Melissa W. Dunn , Karim T. Farouki , Jason Garms , Alexander G. Gounares , Milind V. Mahajan , Jayaram NM. Nanduri , Timothy D. Sharpe , Darrell Leroy Blegen
IPC分类号： G06Q30/00 , G06F21/24
CPC分类号： H04L63/104 , G06Q30/02 , G06Q30/0254 , G06Q30/0277 , H04L67/22 , H04L67/306
摘要： The claimed subject matter relates to an architecture that can mitigate privacy concerns in connection with ad targeting or data collection. In particular, architecture can be included in a personal mobile communication device such as a cell phone. During communication transactions between the host device and a peer device, shared information can be extracted either from content included in the communication or from metadata. Based upon the shared information, a social graph maintained on the host device can be updated. In addition, the host device can receive a large set of ads and select or tailor a custom ad from the set based upon the social graph.
摘要翻译：所要求保护的主题涉及可以减轻与广告定向或数据收集有关的隐私问题的架构。特别地，架构可以包括在诸如手机的个人移动通信设备中。在主机设备和对等设备之间的通信交易期间，可以从通信中包含的内容或从元数据中提取共享信息。基于共享信息，可以更新在主机设备上维护的社交图。此外，主机设备可以接收大量广告，并根据社交图表从该集合中选择或定制自定义广告。

3. 发明申请

US20110040627A1 VIRAL ADVERTISEMENTS 审中-公开
标题翻译：虚构广告
公开(公告)号：US20110040627A1
公开(公告)日：2011-02-17
申请号：US12538937
申请日：2009-08-11
申请人： Brett D. Brewer , Timothy D. Sharpe , Jason Garms , Melissa W. Dunn , Abhiram G. Khune
发明人： Brett D. Brewer , Timothy D. Sharpe , Jason Garms , Melissa W. Dunn , Abhiram G. Khune
IPC分类号： G06Q30/00
CPC分类号： G06Q30/02 , G06Q30/0267 , H04L51/063 , H04L51/18 , H04L51/38
摘要： The claimed subject matter provides systems and/or methods for propagating viral advertising content to multiple mobile devices without utilizing an intermediary interposing hosting and/or distribution service. The system includes devices that receive viral advertising content on a mobile device, modify the viral advertising content with further viral advertising content previously received from a disparate mobile device, determine sets of recipients to whom the modified viral advertising content can be perceived as compelling, and disseminates the modified viral advertising content to the sets of recipients each of whom can be associated with a disparate mobile device.
摘要翻译：所要求保护的主题提供用于将病毒广告内容传播到多个移动设备的系统和/或方法，而不用中介介入主机和/或分发服务。该系统包括在移动设备上接收病毒广告内容的设备，利用先前从不同的移动设备接收到的进一步的病毒广告内容来修改病毒广告内容，确定经修改的病毒广告内容可被认为是令人信服的接收者组;以及将修改的病毒广告内容传播给每个可以与不同移动设备相关联的收件人集合。

4. 发明申请

US20110025816A1 ADVERTISING AS A REAL-TIME VIDEO CALL 审中-公开
标题翻译：广告作为实时视频通话
公开(公告)号：US20110025816A1
公开(公告)日：2011-02-03
申请号：US12533139
申请日：2009-07-31
申请人： Brett D. Brewer , Melissa W. Dunn , Milind V. Mahajan
发明人： Brett D. Brewer , Melissa W. Dunn , Milind V. Mahajan
IPC分类号： H04N7/14 , G06Q30/00
CPC分类号： H04N7/14 , G06Q30/02 , G06Q30/0241
摘要： The claimed subject matter provides systems and/or methods that effectuate distribution of advertising as real-time video calls. The system can include devices that detect whether or not a mobile device associated with a user is in the vicinity of a retail establishment, ascertains whether or not the proximate mobile device is receptive to receipt of advertising from the retail establishment, negotiates with the mobile device to determine at least one user preference with respect to a real-time video call, and based on the ascertained user preferences, downloads the appropriate real-time video call to the mobile device and/or establishes a live audio-visual connection with a representative of the retail establishment, wherein during the live audio-visual connection negotiations between the user and the representative is effectuated and the user comprehends that they are communicating with a famous personality.
摘要翻译：所要求保护的主题提供了将广告分发作为实时视频呼叫的系统和/或方法。该系统可以包括检测与用户相关联的移动设备是否在零售店附近的设备，确定邻近的移动设备是否接受来自零售店的广告的接收，与移动设备协商确定关于实时视频呼叫的至少一个用户偏好，并且基于所确定的用户偏好，将适当的实时视频呼叫下载到移动设备和/或建立与代表的实时视听连接其中在实时视听连接期间，用户和代表之间的协商被实现，并且用户理解他们正在与着名的个性进行通信。

5. 发明申请

US20100325563A1 AUGMENTING A FIELD OF VIEW 有权
标题翻译：增强视野
公开(公告)号：US20100325563A1
公开(公告)日：2010-12-23
申请号：US12486964
申请日：2009-06-18
申请人： Flora P. Goldthwaite , Brett D. Brewer , Eric I-Chao Chang , Jonathan C. Cluts , Karim T. Farouki , Gary W. Flake , Janet Galore , Jason Garms , Abhiram G. Khune , Oscar Murillo , Sven Pleyer
发明人： Flora P. Goldthwaite , Brett D. Brewer , Eric I-Chao Chang , Jonathan C. Cluts , Karim T. Farouki , Gary W. Flake , Janet Galore , Jason Garms , Abhiram G. Khune , Oscar Murillo , Sven Pleyer
IPC分类号： G06F3/048
CPC分类号： G06T19/006 , G06F3/04815 , G06T17/05
摘要： The claimed subject matter relates to an architecture that can enhance an experience associated with indicia related to a local environment. In particular, the architecture can receive an image that depicts a view of the local environment including a set of entities represented in the image. One or more of the entities can be matched or correlated to modeled entities included in a geospatial model of the environment, potentially based upon location and direction, in order to scope or frame the view depicted in the image to a modeled view. In addition, the architecture can select additional content that can be presented. The additional content typically relates to services or data associated with modeled entities included in the geospatial model or associated with modeled entities included in an image-based data store.
摘要翻译：所要求保护的主题涉及可以增强与与本地环境相关的标记相关联的经验的架构。特别地，架构可以接收描绘本地环境的视图的图像，包括在图像中表示的一组实体。可以将一个或多个实体与包含在环境的地理空间模型中的建模实体进行匹配或相关，潜在地基于位置和方向，以便将图像中描绘的视图范围或框架到建模视图。此外，架构可以选择可以呈现的其他内容。附加内容通常涉及与包括在地理空间模型中的建模实体或与包括在基于图像的数据存储中的建模实体相关联的建模实体相关联的服务或数据。

6. 发明授权

US08943420B2 Augmenting a field of view 有权
标题翻译：增强视野
公开(公告)号：US08943420B2
公开(公告)日：2015-01-27
申请号：US12486964
申请日：2009-06-18
申请人： Flora P. Goldthwaite , Brett D. Brewer , Eric I-Chao Chang , Jonathan C. Cluts , Karim T. Farouki , Gary W. Flake , Janet Galore , Jason Garms , Abhiram G. Khune , Oscar Murillo , Sven Pleyer
发明人： Flora P. Goldthwaite , Brett D. Brewer , Eric I-Chao Chang , Jonathan C. Cluts , Karim T. Farouki , Gary W. Flake , Janet Galore , Jason Garms , Abhiram G. Khune , Oscar Murillo , Sven Pleyer
IPC分类号： G06F3/048 , G06T19/00 , G06F3/0481 , G06T17/05
CPC分类号： G06T19/006 , G06F3/04815 , G06T17/05
摘要： The claimed subject matter relates to an architecture that can enhance an experience associated with indicia related to a local environment. In particular, the architecture can receive an image that depicts a view of the local environment including a set of entities represented in the image. One or more of the entities can be matched or correlated to modeled entities included in a geospatial model of the environment, potentially based upon location and direction, in order to scope or frame the view depicted in the image to a modeled view. In addition, the architecture can select additional content that can be presented. The additional content typically relates to services or data associated with modeled entities included in the geospatial model or associated with modeled entities included in an image-based data store.
摘要翻译：所要求保护的主题涉及可以增强与与本地环境相关的标记相关联的经验的架构。特别地，架构可以接收描绘本地环境的视图的图像，包括在图像中表示的一组实体。可以将一个或多个实体与包含在环境的地理空间模型中的建模实体进行匹配或相关，潜在地基于位置和方向，以便将图像中描绘的视图范围或框架到建模视图。此外，架构可以选择可以呈现的其他内容。附加内容通常涉及与包括在地理空间模型中的建模实体或与包括在基于图像的数据存储中的建模实体相关联的建模实体相关联的服务或数据。

7. 发明授权

US08655905B2 Incremental query refinement 有权
标题翻译：增量查询优化
公开(公告)号：US08655905B2
公开(公告)日：2014-02-18
申请号：US13368948
申请日：2012-02-08
申请人： Brett D. Brewer , Oliver Hurst-Hiller
发明人： Brett D. Brewer , Oliver Hurst-Hiller
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06F17/3064 , G06F17/30389 , G06F17/3097
摘要： A method of incrementally refining queries and updating query result lists without requiring a user to provide an explicit indicator of query submission. In the method, one or more query related character patterns are defined. Entry of query defining characters by a user is monitored to detect entry of a defined query related character pattern. The user is provided with one or more suggested query refinement options and an updated query result list each time a defined query related character pattern is detected. The query related character patterns may be a character pattern that indicates a word has been input by the user.
摘要翻译：一种逐步精简查询和更新查询结果列表的方法，而不需要用户提供查询提交的明确指示符。在该方法中，定义了一个或多个查询相关字符模式。监视由用户输入查询定义字符以检测定义的查询相关字符模式的输入。每当检测到定义的查询相关字符模式时，向用户提供一个或多个建议的查询细化选项和更新的查询结果列表。查询相关字符图案可以是指示用户已输入单词的字符图案。

8. 发明授权

US08494215B2 Augmenting a field of view in connection with vision-tracking 有权
标题翻译：增加与视力跟踪有关的视野
公开(公告)号：US08494215B2
公开(公告)日：2013-07-23
申请号：US12398280
申请日：2009-03-05
申请人： Gur Kimchi , Avi Bar-Zeev , Brett D. Brewer , Roman Ormandy
发明人： Gur Kimchi , Avi Bar-Zeev , Brett D. Brewer , Roman Ormandy
IPC分类号： G06K9/00
CPC分类号： G06T19/006 , G06F3/013 , G06T7/73 , G06T2207/30196 , G09G2320/0261 , G09G2380/02
摘要： The claimed subject matter relates to an architecture that can employ vision-monitoring techniques to enhance an experience associated with elements of a local environment. In particular, the architecture can establish gaze- or eye-tracking attributes in connection with a user. In addition, a location and a head or face-based perspective of the user can also be obtained. By aggregating this information, the architecture can identify a current field of view of the user, and then map that field of view to a modeled view in connection with a geospatial model of the environment. In addition, the architecture can select additional content that relates to an entity in the view or a modeled entity in the modeled view, and further present the additional content to the user.
摘要翻译：所要求保护的主题涉及可以采用视觉监控技术来增强与本地环境的元素相关联的经验的架构。特别地，该架构可以建立与用户相关联的注视或眼睛跟踪属性。此外，还可以获得用户的位置和头部或面部的透视图。通过聚合此信息，架构可以识别用户的当前视野，然后将该视野映射到与环境的地理空间模型相关联的建模视图。此外，该架构可以在建模视图中选择与视图中的实体或建模实体相关的附加内容，并且还向用户呈现附加内容。

9. 发明授权

US08204299B2 3D content aggregation built into devices 有权
标题翻译： 3D内容聚合内置于设备中
公开(公告)号：US08204299B2
公开(公告)日：2012-06-19
申请号：US12137657
申请日：2008-06-12
申请人： Blaise Aguera y Arcas , Brett D. Brewer , Michael Fredrick Cohen , Steven Drucker , Karim Farouki , Gary W. Flake , Ariel J. Lazier , Stephen L. Lawler , Donald James Lindsay
发明人： Blaise Aguera y Arcas , Brett D. Brewer , Michael Fredrick Cohen , Steven Drucker , Karim Farouki , Gary W. Flake , Ariel J. Lazier , Stephen L. Lawler , Donald James Lindsay
IPC分类号： G06K9/00
CPC分类号： G06T7/55 , G06T2207/10016 , G06T2207/20092
摘要： The claimed subject matter provides a system and/or a method that facilitates capturing a portion 2-dimensional (2D) data for implementation within a 3-dimensional (3D) virtual environment. A device that can capture one or more 2D images, wherein the 2D image is representative of a corporeal object from a perspective dictated by an orientation of the device. The device can comprise a content aggregator that can construct a 3D image from two or more 2D images collected by the device, in which the construction is based at least in part upon aligning each corresponding perspective associated with each 2D image.
摘要翻译：所要求保护的主题提供了一种有助于捕获用于在三维（3D）虚拟环境内实现的部分二维（2D）数据的系统和/或方法。可以捕获一个或多个2D图像的装置，其中所述2D图像从由所述装置的取向指定的视角代表所述物体。该设备可以包括内容聚合器，其可以从由设备收集的两个或更多个2D图像构建3D图像，其中该结构至少部分地基于对准与每个2D图像相关联的每个对应透视图。

10. 发明授权

US07725463B2 System and method for generating normalized relevance measure for analysis of search results 失效
标题翻译：用于生成用于搜索结果分析的归一化相关性度量的系统和方法
公开(公告)号：US07725463B2
公开(公告)日：2010-05-25
申请号：US10879002
申请日：2004-06-30
申请人： Oliver Hurst-Hiller , Laurent Chavet , Brett D. Brewer
发明人： Oliver Hurst-Hiller , Laurent Chavet , Brett D. Brewer
IPC分类号： G06F17/30
CPC分类号： G06F17/30687 , G06F17/30646 , G06F17/30648 , Y10S707/99933
摘要： A system and related techniques permit a search service operator to access a variety of disparate relevance measures, and integrate those measures into idealized or unified data sets. A search service operator may employ self-learning networks to generate relevance rankings of Web site hits in response to user queries or searches, such as Boolean text or other searches. To improve the accuracy and quality of the rankings of results, the service provider may accept as inputs relevance measures created from query logs, from human-annotated search records, from independent commercial or other search sites, or from other sources and feed those measures to a normalization engine. That engine may normalize those relevance ratings to a common scale, such as quintiles, percentages or other scales or levels. The provider may then use that idealized or normalized combined measure to train the search algorithms or heuristics to arrive at more accurate results.
摘要翻译：系统和相关技术允许搜索服务运营商访问各种不同的相关性度量，并将这些措施集成到理想化或统一的数据集中。搜索服务运营商可以使用自学习网络来响应于诸如布尔文本或其他搜索的用户查询或搜索来生成网站命中的相关性排名。为了提高结果排名的准确性和质量，服务提供商可以接受从查询日志，人为注释搜索记录，独立商业或其他搜索网站或其他来源创建的输入相关性度量，并将这些措施提供给一个归一化引擎。该引擎可将这些相关性评级标准化为一般规模，例如五分位数，百分比或其他比例或级别。然后，提供商可以使用该理想化或归一化的组合度量来训练搜索算法或启发式来获得更准确的结果。

你已经成功收藏专利！

检索式保存成功!

IPRDB

热门服务

关于我们

友情链接

联系方式