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1. 发明授权

US08489077B2 System for targeting advertising content to a plurality of mobile communication facilities 有权
公开(公告)号：US08489077B2
公开(公告)日：2013-07-16
申请号：US13235497
申请日：2011-09-19
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： H04M3/42
CPC分类号： G06Q30/0261 , G06Q30/02 , G06Q30/0243 , G06Q30/0247 , G06Q30/0254 , G06Q30/0255 , G06Q30/0267 , G06Q30/0269 , G06Q30/0273 , G06Q30/0275 , H04M3/42 , H04M3/42382 , H04M3/4878 , H04M2207/18
摘要： A system for targeting advertising content includes the steps of: (a) receiving respective requests for advertising content corresponding to a plurality of mobile communication facilities operated by a group of users, wherein the plurality includes first and second types of mobile communication facilities with different rendering capabilities; (b) receiving a datum corresponding to the group; (c) selecting from a first and second sponsor respective content based on a relevancy to the datum, wherein each content includes a first and second item requiring respective rendering capabilities; (d) receiving bids from the first and second sponsors; (e) attributing a priority to the content of the first sponsor based upon a determination that a yield associated with the first sponsor is greater than a yield associated with the second sponsor; and (f) transmitting the first and second items of the first sponsor to the first and second types of mobile communication facilities respectively.

2. 发明授权

US08364521B2 Rendering targeted advertisement on mobile communication facilities 有权
标题翻译：在移动通信设施上呈现定向广告
公开(公告)号：US08364521B2
公开(公告)日：2013-01-29
申请号：US11274933
申请日：2005-11-14
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0267 , G06Q30/02
摘要： Improved search capabilities are disclosed for mobile communications devices such as cell phones, as well as improved techniques for delivering sponsored content in a mobile communication environment.
摘要翻译：公开了用于诸如蜂窝电话的移动通信设备的改进的搜索能力，以及用于在移动通信环境中传送赞助内容的改进的技术。

3. 发明授权

US08229914B2 Mobile content spidering and compatibility determination 有权
标题翻译：移动内容支持和兼容性确定
公开(公告)号：US08229914B2
公开(公告)日：2012-07-24
申请号：US11382243
申请日：2006-05-08
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty , Andrew M. Groh
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty , Andrew M. Groh
IPC分类号： G06F7/00 , G06F17/30
CPC分类号： G06Q30/02 , G06F17/30905 , G06Q10/10 , G06Q30/0247 , G06Q30/0267 , G06Q30/0269 , G06Q30/0275 , G06Q40/04
摘要： An aspect of the present invention relates to systems and methods for indexing mobile content, wherein the indexing is based at least in part on compatibility between the content and a mobile communication facility.
摘要翻译：本发明的一个方面涉及用于索引移动内容的系统和方法，其中索引至少部分地基于内容与移动通信设施之间的兼容性。

4. 发明授权

US08156128B2 Contextual mobile content placement on a mobile communication facility 有权
标题翻译：移动通信设备上的上下文移动内容放置
公开(公告)号：US08156128B2
公开(公告)日：2012-04-10
申请号：US12483790
申请日：2009-06-12
申请人： Jorey Ramer , Dennis Doughty , Adam Soroca
发明人： Jorey Ramer , Dennis Doughty , Adam Soroca
IPC分类号： G06F17/30
CPC分类号： G06Q30/02 , G06Q30/0254 , G06Q30/0255 , G06Q30/0256
摘要： In embodiments of the present invention improved capabilities are described for displaying mobile content in association with a website on a mobile communication facility based at least in part on receiving a website request from a mobile carrier gateway, receiving contextual information relating to the requested website, associating the received contextual information with a mobile content, and, finally, displaying the mobile content with the website on a mobile communication facility.
摘要翻译：在本发明的实施例中，描述了改进的能力，用于至少部分地基于从移动运营商网关接收网站请求来显示与移动通信设施上的网站相关联的移动内容，接收与所请求的网站有关的上下文信息，关联接收到的具有移动内容的上下文信息，以及最后，在移动通信设施上显示与该网站的移动内容。

5. 发明授权

US08583089B2 Presentation of sponsored content on mobile device based on transaction event 有权
标题翻译：基于交易事件在移动设备上呈现赞助内容
公开(公告)号：US08583089B2
公开(公告)日：2013-11-12
申请号：US13363236
申请日：2012-01-31
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： H04M3/493
CPC分类号： H04M3/493 , G06F17/30749 , G06F17/30867 , G06F17/30905 , G06Q30/02 , G06Q30/0246 , G06Q30/0247 , G06Q30/0255 , H04W4/029 , H04W4/18
摘要： A system and method for positioning targeted sponsored content on a mobile communication facility, comprising (a) receiving data corresponding to a transaction event having occurred via the interaction of a user with the mobile communication facility, wherein the transaction event includes transmission of data representative of a first product or a first service being purchased by the user and a second product or a second service declined for purchase by the user; (b) selecting advertising content based at least upon a relevance between an advertisement for the declined second product or second service and the purchased first product or first service in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) presenting the selected advertising content on a display of the mobile communication facility.
摘要翻译：一种用于在移动通信设备上定位目标赞助内容的系统和方法，包括：（a）接收对应于经由用户与所述移动通信设施的交互而发生的交易事件的数据，其中所述交易事件包括代表由用户购买的第一产品或第一服务以及用户拒绝购买的第二产品或第二服务; （b）至少基于所述拒绝的第二产品或第二服务的广告与所述交易事件中购买的第一产品或第一服务之间的相关性来选择广告内容，其中所述相关性进一步基于与所述广告的兼容性相关的信息内容，第二产品或第二服务; 以及（c）在所述移动通信设施的显示器上呈现所选择的广告内容。

6. 发明授权

US08311888B2 Revenue models associated with syndication of a behavioral profile using a monetization platform 有权
标题翻译：使用营利平台与行为配置文件聚合相关联的收入模型
公开(公告)号：US08311888B2
公开(公告)日：2012-11-13
申请号：US12400185
申请日：2009-03-09
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： G06Q30/00
CPC分类号： G06F17/30905 , G06Q20/10 , G06Q30/02 , G06Q30/0267
摘要： The present application discloses improved capabilities for aggregating user behavioral data across multiple wireless operators and delivering content to a mobile communication facility based on that aggregation, among other factors.
摘要翻译：本申请公开了改进的能力，用于在多个无线运营商之间聚合用户行为数据，并且基于该聚合将内容递送到移动通信设施以及其他因素。

7. 发明授权

US08296184B2 Managing payment for sponsored content presented to mobile communication facilities 有权
标题翻译：管理向移动通信设施提供的赞助内容的支付
公开(公告)号：US08296184B2
公开(公告)日：2012-10-23
申请号：US13400022
申请日：2012-02-17
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0267 , G06Q30/0247 , G06Q30/0251 , G06Q30/0255 , G06Q30/08 , G06Q40/00
摘要： A system and method for targeted delivery of advertising of a first or second sponsor to a plurality of cellular phones of a first or second type by way of a competitive bid auction process includes (a) receiving a credit card datum from a credit card provider; (b) presenting to the first and second sponsor data corresponding to (1) the credit card datum and (2) the first type and the second type of cellular phone; (c) receiving from each sponsor advertising associated with credit card characteristic relating to the credit card datum, wherein each advertising has a different rendering capability associated therewith; (d) attributing a priority to the delivery of the advertising based upon a resultant yield determination; and (e) transmitting the appropriate advertising to the types of cellular phones having the corresponding rendering capabilities of the advertising.
摘要翻译：通过竞争性拍卖过程通过第一或第二类型的多个蜂窝电话将第一或第二赞助商的广告有针对性的系统和方法包括（a）从信用卡提供商接收信用卡数据; （b）提供对应于（1）信用卡基准的第一和第二赞助商数据，和（2）第一类型和第二类型的蜂窝电话; （c）从每个赞助商接收与信用卡数据相关的信用卡特征相关的广告，其中每个广告具有与之相关的不同的呈现能力; （d）根据产生的收益确定将优先权归于广告的交付; 和（e）向具有广告的相应呈现能力的蜂窝电话的类型传送适当的广告。

8. 发明授权

US08290810B2 Realtime surveying within mobile sponsored content 有权
标题翻译：在移动赞助内容中进行实时测量
公开(公告)号：US08290810B2
公开(公告)日：2012-10-16
申请号：US11929081
申请日：2007-10-30
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty , Neal J. Karasic
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty , Neal J. Karasic
IPC分类号： H04M3/42
CPC分类号： G06F17/30905 , G06F17/30749 , G06F17/30761 , G06Q30/02
摘要： In embodiments, the present invention provides a method and system for associating a survey question with an interactive sponsored content, selecting the interactive sponsored content based at least in part on a mobile subscriber characteristic associated with a mobile communication facility, presenting the interactive sponsored content to the mobile communication facility, receiving a response to the survey question from the mobile communication facility, analyzing a plurality of user responses to the survey question, and presenting a survey analytic to the mobile communication facility based at least in part on the analysis.
摘要翻译：在实施例中，本发明提供了一种用于将调查问题与交互式赞助内容相关联的方法和系统，所述方法和系统至少部分地基于与移动通信设施相关联的移动用户特征来选择交互式赞助内容，将交互式赞助内容呈现给移动通信设备，从移动通信设备接收对调查问题的响应，分析多个用户对调查问题的响应，以及至少部分地基于分析向移动通信设施呈现调查分析。

9. 发明授权

US08270955B2 Presentation of sponsored content on mobile device based on transaction event 有权
标题翻译：基于交易事件在移动设备上呈现赞助内容
公开(公告)号：US08270955B2
公开(公告)日：2012-09-18
申请号：US13166972
申请日：2011-06-23
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： H04M3/493
CPC分类号： H04M3/493 , G06F17/30749 , G06F17/30867 , G06F17/30905 , G06Q30/02 , G06Q30/0246 , G06Q30/0247 , G06Q30/0255 , H04W4/029 , H04W4/18
摘要： A system and computer-implemented method for positioning targeted sponsored content on a mobile communication facility includes the steps of (a) receiving data corresponding to a transaction event having been conducted by a user and correlating the user with their associated mobile communication facility, wherein the transaction event includes transmission of data representative of a first set of products or services having been purchased by the user; (b) selecting advertising content based at least upon a relevance between an advertisement for a second product or a second service and the purchased first set of products or services in the transaction event, wherein the relevance is further based on information relating to compatibility of the advertising content, second product, or second service with the mobile communication facility; and (c) presenting the selected advertising content on a display of the mobile communication facility.
摘要翻译：一种用于在移动通信设备上定位目标赞助内容的系统和计算机实现的方法包括以下步骤：（a）接收与已经由用户进行的交易事件相对应的数据并将用户与其相关联的移动通信设施相关联，其中，交易事件包括代表由用户购买的第一组产品或服务的数据的传输; （b）至少基于第二产品或第二服务的广告与所购买的交易事件中的第一组产品或服务之间的相关性来选择广告内容，其中所述相关性进一步基于与所述交易事件的兼容性有关的信息广告内容，第二产品或第二服务与移动通信设施; 以及（c）在所述移动通信设施的显示器上呈现所选择的广告内容。

10. 发明授权

US08195513B2 Managing payment for sponsored content presented to mobile communication facilities 有权
标题翻译：管理向移动通信设施提供的赞助内容的支付
公开(公告)号：US08195513B2
公开(公告)日：2012-06-05
申请号：US13295066
申请日：2011-11-12
申请人： Jorey Ramer , Adam Soroca , Dennis Doughty
发明人： Jorey Ramer , Adam Soroca , Dennis Doughty
IPC分类号： G06Q30/00
CPC分类号： G06Q30/0267 , G06Q30/0247 , G06Q30/0251 , G06Q30/0255 , G06Q30/08 , G06Q40/00
摘要： A system and method for targeted delivery of advertising of a first or second sponsor to a plurality of cellular phones of a first or second type by way of a competitive bid auction process includes (a) receiving a mobile subscriber characteristic from a carrier; (b) presenting to the first and second sponsor data corresponding to (1) the mobile subscriber characteristic and (2) the first type and the second type of cellular phone; (c) receiving from each sponsor advertising associated with the mobile subscriber characteristic, wherein each advertising has a different rendering capability associated therewith; (d) attributing a priority to the delivery of the advertising based upon a resultant yield determination; and (e) transmitting the appropriate advertising to the types of cellular phones having the corresponding rendering capabilities of the advertising.
摘要翻译：通过竞争性投标拍卖过程将第一或第二赞助商的第一或第二赞助商的广告有针对性地传送到第一或第二类型的多个蜂窝电话的系统和方法包括：（a）从运营商接收移动用户特征; （b）呈现对应于（1）移动用户特征的第一和第二赞助商数据，以及（2）第一类型和第二类型的蜂窝电话; （c）从每个赞助商接收与移动用户特征相关联的广告，其中每个广告具有与其相关联的不同的呈现能力; （d）根据产生的收益确定将优先权归于广告的交付; 和（e）向具有广告的相应呈现能力的蜂窝电话的类型传送适当的广告。

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