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    • 5. 发明授权
    • Method and apparatus for serving episodic secondary content
    • 用于服务情景次要内容的方法和装置
    • US08661075B2
    • 2014-02-25
    • US12478582
    • 2009-06-04
    • Allen SmithDaniel M. RivasPer O. NielsenSusan J. McGarry
    • Allen SmithDaniel M. RivasPer O. NielsenSusan J. McGarry
    • G06F15/16H04N7/10G06Q30/00
    • H04L65/4084H04L65/604
    • Methods, apparatus, systems and computer program products are presented for providing episodic secondary content to a mobile device. The present aspects provide for: receiving at least one of the plurality of episodic secondary content items an episodic secondary content set and an episodic manifest, the episodic manifest including indexes coupling at least two episodic secondary content items from the episodic secondary content set, presenting an initial episodic secondary content item during a predetermined break in presentation of a primary content item, prompting a user to select an additional episodic secondary content item from the set, the plurality of episodic secondary content items coupled to the initial episodic secondary content item and determined by the episodic manifest, and receiving a user selection of the additional episodic secondary content item to be presented during a subsequent predetermined break in presentation of the primary content item.
    • 提供了用于向移动设备提供情景次要内容的方法,装置,系统和计算机程序产品。 本方面提供:接收多个次要次要内容项中的至少一个次要次要内容集和情节表现,所述情景表现包括耦合来自所述情景次要内容集的至少两个情景次要内容项的索引,呈现 在主要内容项目的呈现期间的预定中断期间的初始情景次要内容项目,提示用户从所述组中选择附加情景次要内容项目,所述多个情景次要内容项目耦合到初始情景次要内容项目并且由 并且在主要内容项目的呈现期间,在随后的预定中断期间接收要呈现的附加情景次要内容项目的用户选择。
    • 6. 发明申请
    • METHOD AND APPARATUS FOR SERVING EPISODIC SECONDARY CONTENT
    • 用于服务血液中二次内容物的方法和装置
    • US20100312824A1
    • 2010-12-09
    • US12478582
    • 2009-06-04
    • ALLEN SMITHDaniel M. RivasPer O. NielsenSusan J. McGarry
    • ALLEN SMITHDaniel M. RivasPer O. NielsenSusan J. McGarry
    • G06F15/16
    • H04L65/4084H04L65/604
    • Methods, apparatus, systems and computer program products are presented for providing episodic secondary content to a mobile device. The present aspects provide for: receiving at least one of the plurality of episodic secondary content items an episodic secondary content set and an episodic manifest, the episodic manifest including indexes coupling at least two episodic secondary content items from the episodic secondary content set, presenting an initial episodic secondary content item during a predetermined break in presentation of a primary content item, prompting a user to select an additional episodic secondary content item from the set, the plurality of episodic secondary content items coupled to the initial episodic secondary content item and determined by the episodic manifest, and receiving a user selection of the additional episodic secondary content item to be presented during a subsequent predetermined break in presentation of the primary content item.
    • 提供了用于向移动设备提供情景次要内容的方法,装置,系统和计算机程序产品。 本方面提供:接收多个次要次要内容项中的至少一个次要次要内容集和情节表现,所述情景表现包括耦合来自所述情景次要内容集的至少两个情景次要内容项的索引,呈现 在主要内容项目的呈现期间的预定中断期间的初始情景次要内容项目,提示用户从所述组中选择附加情景次要内容项目,所述多个情景次要内容项目耦合到初始情景次要内容项目并且由 并且在主要内容项目的呈现期间,在随后的预定中断期间接收要呈现的附加情景次要内容项目的用户选择。
    • 9. 发明申请
    • SYSTEM AND METHOD OF PROVIDING CONTENT BASED ON USER INTERACTION
    • 基于用户交互提供内容的系统和方法
    • US20110166932A1
    • 2011-07-07
    • US12729880
    • 2010-03-23
    • ALLEN W. SMITHDaniel M. RivasPer O. NielsenSusan J. McGarry
    • ALLEN W. SMITHDaniel M. RivasPer O. NielsenSusan J. McGarry
    • G06Q30/00G06F3/048
    • G06Q30/0255G06Q30/02H04N21/41407H04N21/4331H04N21/458H04N21/812
    • Methods and systems provide for displaying advertisement items on mobile devices in response to user selections. Advertisement items may be transmitted to mobile devices ahead of an insertion point and stored in memory. While displaying a content item, mobile devices may display a list of alternatives related advertisement content and prompt the user to select one. Mobile devices may determine an advertisement content item to display at the insertion point based on a received user input or lack of an input. In a further embodiment, mobile devices report displayed advertisement items to a service, such as the distributor, content provider, or a third party. In a further embodiment, the selection of alternative advertisement items to present to the user is made based upon weighting values associated with each advertisement item. Such weighting values may be adjusted when advertisement items are displayed or listed in a user interface display.
    • 方法和系统提供用于响应于用户选择在移动设备上显示广告项目。 广告项目可以在插入点之前被发送到移动设备并存储在存储器中。 在显示内容项目的同时,移动设备可以显示与其相关的广告内容的列表,并提示用户选择一个。 移动设备可以基于接收到的用户输入或缺少输入来确定在插入点处显示的广告内容项目。 在另一实施例中,移动设备将显示的广告项目报告给诸如分发者,内容提供商或第三方之类的服务。 在另一个实施例中,基于与每个广告项目相关联的加权值来进行向用户呈现的替代广告项目的选择。 当在用户界面显示中显示或列出广告项目时,可以调整这种权重值。