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1. 发明授权

US08413181B2 System and method for selecting and delivering ADS based on cross-platform activity 有权
标题翻译：基于跨平台活动选择和交付ADS的系统和方法
公开(公告)号：US08413181B2
公开(公告)日：2013-04-02
申请号：US11955758
申请日：2007-12-13
申请人： Steve Riedl , Bryan Santangelo , Gabe Zimbelman
发明人： Steve Riedl , Bryan Santangelo , Gabe Zimbelman
IPC分类号： H04N7/10 , H04N7/025
CPC分类号： H04N21/251 , G06Q30/02 , G06Q30/0255 , H04H60/73 , H04N21/25891 , H04N21/26258
摘要： A cross-platform advertising system utilizes viewing data, browsing data, and telephone call data to establish subscriber account profile and, optionally, user profiles for users at the subscriber account. An ad selection processor selects ads based on subscriber account profile and, optionally, the user profile. An ad delivery processor delivers the selected ads to a device associated with the subscriber account.
摘要翻译：跨平台广告系统利用观看数据，浏览数据和电话呼叫数据来建立用户帐户简档，以及可选地，在用户帐户处的用户的用户简档。广告选择处理器基于订户帐户简档和可选地用户简档来选择广告。广告传送处理器将所选广告传送到与用户帐户相关联的设备。

2. 发明申请

US20060090186A1 Programming content capturing and processing system and method 审中-公开
标题翻译：编程内容捕获和处理系统和方法
公开(公告)号：US20060090186A1
公开(公告)日：2006-04-27
申请号：US10970429
申请日：2004-10-21
申请人： Bryan Santangelo , Zhongming Chen , Craig Mahonchak , Steve Riedl , Amanuel Bereketab
发明人： Bryan Santangelo , Zhongming Chen , Craig Mahonchak , Steve Riedl , Amanuel Bereketab
IPC分类号： H04N7/173
CPC分类号： H04N7/17336 , H04N21/42684 , H04N21/47202 , H04N21/6587 , H04N21/84 , H04N21/8456
摘要： A method and system is provided for processing a program stream for interactive viewing, wherein the program stream includes programming content relating to a program having a plurality of program segments. The program stream is received and divided into at least one block comprising an expanse of the program stream. In accordance with an embodiment of the invention, a block is measured based upon the normal play time of the programming content, or some other predefined measurement. A determination is then made as to whether the block comprises at least one complete program segment. In accordance with an embodiment of the invention, a program segment is a logical portion of TV show or movie, such as a specific story of a news show, a scene in a movie, etc. Upon identifying one or more programming segments, these segment(s) may be made available for interactive viewing prior to receiving the end of the program. In another embodiment of the invention, a determination is made as to whether the block comprises an ending portion—but incomplete portion—of a program segment. In such instance, segment portions from multiple blocks may be accessed and appended to form a complete segment which may then be made available for interactive viewing. In yet another embodiment of the invention, content derived from blocks associated with a program segment may be combined with additional content relating to the program segment, even though the additional content is not within the plurality of blocks.
摘要翻译：提供了一种用于处理用于交互式观看的节目流的方法和系统，其中节目流包括与具有多个节目片段的节目相关的节目内容。接收节目流并将其划分成包括节目流的广播的至少一个块。根据本发明的实施例，基于节目内容的正常播放时间或一些其它预定义的测量来测量块。然后确定该块是否包括至少一个完整的程序段。根据本发明的实施例，节目片段是电视节目或电影的逻辑部分，例如新闻节目的特定故事，电影中的场景等。在识别一个或多个节目片段时，这些片段可以在接收节目结束之前使得可以进行交互式观看。在本发明的另一个实施例中，确定该块是否包括程序段的结束部分但不完整的部分。在这种情况下，来自多个块的段部分可以被访问和附加以形成完整的段，然后可以使其可用于交互式查看。在本发明的又一实施例中，即使附加内容不在多个块内，也可以将与节目片段相关联的块导出的内容与与节目片段有关的附加内容组合。

3. 发明申请

US20050060742A1 System and method for targeted distribution of advertising without disclosure of personally identifiable informantion 有权
标题翻译：有针对性地分发广告而不披露个人身份信息的系统和方法
公开(公告)号：US20050060742A1
公开(公告)日：2005-03-17
申请号：US10898069
申请日：2004-07-23
申请人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
发明人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
IPC分类号： H04N7/173 , H04N7/025 , H04N5/445 , G06F3/00 , H04N7/10 , G06F13/00 , H04N5/91
CPC分类号： H04N21/4532 , G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0264 , G06Q30/0272 , G06Q30/0276 , G06Q30/0277 , H04N7/17318 , H04N21/2407 , H04N21/25883 , H04N21/26258 , H04N21/2668 , H04N21/2747 , H04N21/44222 , H04N21/6582 , H04N21/6587 , H04N21/812 , H04N21/84 , H04N21/854 , H04N21/8543
摘要： The present invention discloses a system and method for providing targeted advertising in a television distribution system, without the disclosure of personally identifiable information. The system of the present invention comprises an advertisement management system (AMS) operative to monitor the state of one or more clients in the television distribution system and determine when a advertisement is required. The AMS is operative to select one or more features that do not comprise personally identifiable information from a feature repository. The system also comprises an advertisement selection system (ADS) operative to receive the one or more features from the AMS and select an advertisement targeted according to the one or more features.
摘要翻译：本发明公开了一种在电视分配系统中提供目标广告的系统和方法，而不公开个人身份信息。本发明的系统包括广播管理系统（AMS），其操作以监视电视分配系统中的一个或多个客户端的状态，并确定何时需要广告。 AMS可操作地从特征库中选择一个或多个不包括个人身份信息的特征。该系统还包括一个广告选择系统（ADS），用于从AMS接收一个或多个特征，并根据该一个或多个特征选择目标的广告。

4. 发明授权

US08571931B2 System and method for targeted distribution of advertising without disclosure of personally identifiable information 有权
标题翻译：用于有针对性地分发广告而不披露个人身份信息的系统和方法
公开(公告)号：US08571931B2
公开(公告)日：2013-10-29
申请号：US10898069
申请日：2004-07-23
申请人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
发明人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
IPC分类号： H04N7/10 , G06F3/00 , G06Q30/00
CPC分类号： H04N21/4532 , G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0264 , G06Q30/0272 , G06Q30/0276 , G06Q30/0277 , H04N7/17318 , H04N21/2407 , H04N21/25883 , H04N21/26258 , H04N21/2668 , H04N21/2747 , H04N21/44222 , H04N21/6582 , H04N21/6587 , H04N21/812 , H04N21/84 , H04N21/854 , H04N21/8543
摘要： The present invention discloses a system and method for providing targeted advertising in a television distribution system, without the disclosure of personally identifiable information. The system of the present invention comprises an advertisement management system (AMS) operative to monitor the state of one or more clients in the television distribution system and determine when a advertisement is required. The AMS is operative to select one or more features that do not comprise personally identifiable information from a feature repository. The system also comprises an advertisement selection system (ADS) operative to receive the one or more features from the AMS and select an advertisement targeted according to the one or more features.
摘要翻译：本发明公开了一种在电视分配系统中提供目标广告的系统和方法，而不公开个人身份信息。本发明的系统包括广播管理系统（AMS），其操作以监视电视分配系统中的一个或多个客户端的状态，并确定何时需要广告。 AMS可操作地从特征库中选择一个或多个不包括个人身份信息的特征。该系统还包括一个广告选择系统（ADS），用于从AMS接收一个或多个特征，并根据该一个或多个特征选择目标的广告。

5. 发明授权

US08229789B2 System and method for advertisement delivery within a video time shifting architecture 有权
标题翻译：视频时移结构中广告传送的系统和方法
公开(公告)号：US08229789B2
公开(公告)日：2012-07-24
申请号：US10899289
申请日：2004-07-26
申请人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
发明人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
IPC分类号： G06Q30/00
CPC分类号： H04N21/4532 , G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0264 , G06Q30/0272 , G06Q30/0276 , G06Q30/0277 , H04N7/17318 , H04N21/2407 , H04N21/25883 , H04N21/26258 , H04N21/2668 , H04N21/2747 , H04N21/44222 , H04N21/6582 , H04N21/6587 , H04N21/812 , H04N21/84 , H04N21/854 , H04N21/8543
摘要： The present invention is directed to systems and methods for employing canonical metadata to describe advertisements comprising an advertiser storing an advertisement and arbitrarily complex metadata that is descriptive of the advertisement, which is received at a control center. At the control center, the advertisement is mapped to canonical metadata. The advertisement and canonical metadata are stored at the control center for use in discriminating between advertisements from a plurality of advertisers.
摘要翻译：本发明涉及用于使用规范元数据来描述广告的系统和方法，所述广告包括存储广告的广告和描述在控制中心处接收的广告的任意复杂的元数据。在控制中心，广告被映射到规范元数据。广告和规范元数据被存储在控制中心，以用于区分来自多个广告商的广告。

6. 发明授权

US08214256B2 System and method for advertisement delivery within a video time shifting architecture 有权
标题翻译：视频时移结构中广告传送的系统和方法
公开(公告)号：US08214256B2
公开(公告)日：2012-07-03
申请号：US10662776
申请日：2003-09-15
申请人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
发明人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
IPC分类号： G06Q30/00
CPC分类号： H04N21/4532 , G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0264 , G06Q30/0272 , G06Q30/0276 , G06Q30/0277 , H04N7/17318 , H04N21/2407 , H04N21/25883 , H04N21/26258 , H04N21/2668 , H04N21/2747 , H04N21/44222 , H04N21/6582 , H04N21/6587 , H04N21/812 , H04N21/84 , H04N21/854 , H04N21/8543
摘要： The present invention is directed to systems and methods for creating a program for delivery to a client in a video time shifting architecture. The system of the present comprises an advertisement selection system (ADS) operative to select one or more advertisements and transmit one or more identifiers that uniquely identify the selected advertisements and an advertisement management system (AMS) operative to generate a playlist that identifies content. The playlist includes a user requested time shifted program and the one or more selected advertisements. A video server is operative to interpret the playlist and deliver the content to the user.
摘要翻译：本发明涉及用于在视频时移架构中创建用于传送给客户端的程序的系统和方法。本发明的系统包括：广告选择系统（ADS），用于选择一个或多个广告并发送唯一地标识所选择的广告的一个或多个标识符;以及广告管理系统（AMS），其可操作以生成标识内容的播放列表。播放列表包括用户请求的时移程序和一个或多个选择的广告。视频服务器用于解释播放列表并将内容传送给用户。

7. 发明申请

US20090158320A1 SYSTEM AND METHOD FOR SELECTING AND DELIVERING ADS BASED ON CROSS-PLATFORM ACTIVITY 有权
标题翻译：基于跨平台活动选择和传递ADS的系统和方法
公开(公告)号：US20090158320A1
公开(公告)日：2009-06-18
申请号：US11955758
申请日：2007-12-13
申请人： Steve Riedl , Bryan Santangelo , Gabe Zimbelman
发明人： Steve Riedl , Bryan Santangelo , Gabe Zimbelman
IPC分类号： H04N7/10
CPC分类号： H04N21/251 , G06Q30/02 , G06Q30/0255 , H04H60/73 , H04N21/25891 , H04N21/26258
摘要： A cross-platform advertising system utilizes viewing data, browsing data, and telephone call data to establish subscriber account profile and, optionally, user profiles for users at the subscriber account. An ad selection processor selects ads based on subscriber account profile and, optionally, the user profile. An ad delivery processor delivers the selected ads to a device associated with the subscriber account.
摘要翻译：跨平台广告系统利用观看数据，浏览数据和电话呼叫数据来建立用户帐户简档，以及可选地，在用户帐户处的用户的用户简档。广告选择处理器基于订户帐户简档和可选地用户简档来选择广告。广告传送处理器将所选广告传送到与用户帐户相关联的设备。

8. 发明申请

US20050060229A1 System and method for advertisement delivery within a video time shifting architecture 有权
标题翻译：视频时移结构中广告传送的系统和方法
公开(公告)号：US20050060229A1
公开(公告)日：2005-03-17
申请号：US10899289
申请日：2004-07-26
申请人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
发明人： Steve Riedl , Erik Urdang , Tom Gonder , Bryan Santangelo , Brad Jordan
IPC分类号： H04N7/173 , G06F17/60
CPC分类号： H04N21/4532 , G06Q30/02 , G06Q30/0255 , G06Q30/0258 , G06Q30/0264 , G06Q30/0272 , G06Q30/0276 , G06Q30/0277 , H04N7/17318 , H04N21/2407 , H04N21/25883 , H04N21/26258 , H04N21/2668 , H04N21/2747 , H04N21/44222 , H04N21/6582 , H04N21/6587 , H04N21/812 , H04N21/84 , H04N21/854 , H04N21/8543
摘要： The present invention is directed to systems and methods for employing canonical metadata to describe advertisements comprising an advertiser storing an advertisement and arbitrarily complex metadata that is descriptive of the advertisement, which is received at a control center. At the control center, the advertisement is mapped to canonical metadata. The advertisement and canonical metadata are stored at the control center for use in discriminating between advertisements from a plurality of advertisers. An application program interface is provided for facilitating communication between a first computer and a second computer comprising means for the first computer requesting registration with the second computer, means for the second computer responding to the registration request of the first computer, means for the second computer requesting an advertisement identifier from the first computer in response to the occurrence of an event and means for transmitting the advertisement identifier from the second computer to the first computer.
摘要翻译：本发明涉及用于使用规范元数据来描述广告的系统和方法，所述广告包括存储广告的广告和描述在控制中心处接收的广告的任意复杂的元数据。在控制中心，广告被映射到规范元数据。广告和规范元数据被存储在控制中心，以用于区分来自多个广告商的广告。提供了一种用于促进第一计算机和第二计算机之间的通信的应用程序接口，包括用于第一计算机请求与第二计算机注册的装置，第二计算机响应第一计算机的注册请求的装置，用于第二计算机的装置响应于事件的发生，从第一计算机请求广告标识符以及用于将广告标识符从第二计算机发送到第一计算机的装置。

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