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    • 7. 发明申请
    • Generating Cards in Response to User Actions on Online Social Networks
    • 生成卡片以响应在线社交网络上的用户操作
    • US20160055160A1
    • 2016-02-25
    • US14466269
    • 2014-08-22
    • Facebook, Inc.
    • Alex HimelMatej HrescakSamuel Wharton LessinMatthew D. WyndoweHenry Zheng Zhang
    • G06F17/30H04L29/06
    • G06F17/3053G06F17/30554G06F17/30958
    • In one embodiment, a method includes accessing a social graph by a social-networking system. The social graph includes a plurality of nodes and a plurality of edges connecting the nodes. The social-networking system may receive a trigger action from a first user. In response to the trigger action, the social-networking system may generate reaction-cards based at least in part on the trigger action where each reaction-card is associated with a structured query referencing nodes and edges of the social graph. The social-networking system may calculate a reaction-card score for each reaction-card, where the reaction-card score is based on a relevance of the structured query associated with the reaction-card to the trigger action and user-engagement factors. The social-networking system may then send each reaction-card having a reaction-card score greater than a threshold reaction-card score to the first user for display on a page currently accessed by the first user.
    • 在一个实施例中,一种方法包括通过社交网络系统访问社交图。 社交图包括多个节点和连接节点的多个边缘。 社交网络系统可以从第一用户接收触发动作。 响应于触发动作,社交网络系统可以至少部分地基于触发动作来生成反应卡,其中每个反应卡与引用节点和社交图的边缘的结构化查询相关联。 社交网络系统可以计算每个反应卡的反应卡分数,其中反应卡分数基于与反应卡相关联的结构化查询与触发动作和用户参与因素的相关性。 社交网络系统然后可以将具有大于阈值反应卡分数的反应卡分数的每个反应卡发送给第一用户,以在第一用户当前访问的页面上显示。