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    • 10. 发明申请
    • METHOD AND SYSTEM FOR PRODUCT SERVICES ANALYSIS AND OPTIMIZATION
    • 产品服务分析与优化的方法与系统
    • US20100131333A1
    • 2010-05-27
    • US12452815
    • 2008-08-06
    • Keith BallShay Donovun Smart
    • Keith BallShay Donovun Smart
    • G06Q10/00G06Q30/00
    • G06Q30/02G06Q30/0201
    • Embodiments of the present invention provide a method, apparatus and system for analysis and optimization of product services including at least collecting information regarding at least a definition of a media content campaign and a performance of the media content campaign, and compiling the collected information for analysis, wherein the analysis determines the effectiveness of the media content campaign. In addition, historical, systemic or endemic marketing, merchandising, sales, and operational data about intended products or services to be advertised & promoted in the campaign are provided to a system where the system combines this with other campaign independent data and performs analysis that results in a recommendation (or set of recommendations) on what is needed to effectively execute the campaign.
    • 本发明的实施例提供了一种用于分析和优化产品服务的方法,装置和系统,包括至少收集关于媒体内容活动的定义和媒体内容活动的表现的信息,以及编译所收集的用于分析的信息 其中分析确定媒体内容活动的有效性。 此外,系统将系统将系统与其他广告活动相关的数据进行组合,并进行分析,从而在广告系列中提供有关宣传和推广的预期产品或服务的历史,系统或地方性营销,销售,销售和运营数据。 在一个关于有效执行活动所需要的建议(或一组建议)中。