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    • 6. 发明申请
    • ADVERTISEMENT DISTRIBUTION METHOD AND ADVERTISEMENT DISTRIBUTION SYSTEM
    • 广告分发方法和广告分发系统
    • US20150220998A1
    • 2015-08-06
    • US14407102
    • 2013-10-24
    • Panasonic Intellectual Property Corporation of America
    • Yuichi FutaTakahiro YamaguchiMotoji OhmoriNatsume MatsuzakiMasayuki KozukaMasaya Yamamoto
    • G06Q30/02
    • To provide an advertisement distribution method of determining a distribution destination of an advertisement of a product that has a low direct relevance to execution pieces of information collected from home appliances. The advertisement distribution method includes: a collecting step of collecting, from each of one or more of home appliances owned by each of users, one or more pieces of execution information each indicating a function that has been executed by the home appliance; a detecting step of, with respect to each user, detecting an unused function that has not been used in each home appliance by analyzing the collected pieces of execution information and functions of the home appliance; and a transmitting step of extracting a user who is expected to purchase a product based on a detection result, and transmitting an advertisement to one or more of the home appliances owned by the extracted user.
    • 提供一种广告分发方法,用于确定与从家用电器收集的执行信息的直接相关性低的商品的广告的分发目的地。 广告分发方法包括:收集步骤,从每个用户拥有的一个或多个家用电器中的每一个收集一个或多个执行信息,每个执行信息指示由家用电器执行的功能; 检测步骤,针对每个用户,通过分析所收集的所述执行信息和所述家用电器的功能来检测未在每个家用电器中使用的未使用功能; 以及发送步骤,基于检测结果提取预期购买产品的用户,并且向所提取的用户拥有的一个或多个家用电器发送广告。