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1. 发明授权

US10972805B2 Targeting television advertisements based on automatic optimization of demographic information 有权
公开(公告)号：US10972805B2
公开(公告)日：2021-04-06
申请号：US12793187
申请日：2010-06-03
申请人： Gerrit Niemeijer , Seth Haberman
发明人： Gerrit Niemeijer , Seth Haberman
IPC分类号： H04N21/81 , G06Q30/02 , H04N21/2668
摘要： Systems and procedures which allow for the placement of advertisements in an optimized manner are presented. Systems may be provided which may be configured to optimize a media plan (either automatically or manually, or a combinations of both) using demographic vectors, and may display the optimization results in a quantifiable manner using terms and numbers.

2. 发明授权

US08510177B2 Systems and methods for enhanced information visualization 有权
标题翻译：增强信息可视化的系统和方法
公开(公告)号：US08510177B2
公开(公告)日：2013-08-13
申请号：US13549909
申请日：2012-07-16
申请人： Seth Haberman
发明人： Seth Haberman
IPC分类号： G06Q30/00
CPC分类号： G06F17/30994 , G06F17/30864 , G06Q30/0277 , G06Q30/0601 , G06Q30/0603 , G06Q30/0605 , G06Q30/0623 , G06Q30/0625 , G06Q30/0627 , G06Q30/0629 , G06Q30/0641
摘要： In accordance with the present invention, an information management application that provides users with the ability to create and customize matrix displays of information relating to a particular product or service for navigation by other users is provided.
摘要翻译：根据本发明，提供一种信息管理应用程序，其提供用户创建和定制与特定产品或服务相关的信息的矩阵显示的能力，以供其他用户导航。

3. 发明授权

US08171511B2 Dynamic bandwidth allocation for addressable content 有权
标题翻译：可寻址内容的动态带宽分配
公开(公告)号：US08171511B2
公开(公告)日：2012-05-01
申请号：US12512769
申请日：2009-07-30
申请人： Seth Haberman , Gerrit Niemeijer , Alex Jansen , Erik Van De Pol , Andrew Fife
发明人： Seth Haberman , Gerrit Niemeijer , Alex Jansen , Erik Van De Pol , Andrew Fife
IPC分类号： H04N7/10 , H04N7/025
CPC分类号： H04N21/2385 , H04H20/103 , H04H20/42 , H04L67/20 , H04L67/26 , H04L67/325 , H04N21/23424 , H04N21/2393 , H04N21/4383 , H04N21/478 , H04N21/812 , H04N21/8456
摘要： Systems and methods for push-based dynamic bandwidth allocation deliver addressable, advertising content in a digital network. Bandwidth is allocated on a push basis in response to receiving a cue tone from a broadcast stream. The cue tone contains data indicating an addressable break. A portion of bandwidth is then allocated to an addressable content stream based on the data of the cue tone. The addressable content stream is then streamed to a receiver during the addressable break and the receiver is tuned from the broadcast stream to the addressable content stream for the duration of the addressable break. The additional bandwidth is de-allocated at the end of the addressable break.
摘要翻译：基于推送动态带宽分配的系统和方法在数字网络中提供可寻址的广告内容。响应于从广播流接收提示音，按推送分配带宽。提示音包含指示可寻址中断的数据。然后，基于提示音的数据将一部分带宽分配给可寻址内容流。然后可寻址内容流在可寻址中断期间被流式传输到接收机，并且在可寻址中断期间将接收机从广播流调到可寻址内容流。额外的带宽在可寻址中断结束时被解除分配。

4. 发明授权

US08006261B1 System and method for personalized message creation and delivery 有权
标题翻译：用于个性化消息创建和传递的系统和方法
公开(公告)号：US08006261B1
公开(公告)日：2011-08-23
申请号：US09545015
申请日：2000-04-07
申请人： Seth Haberman , Chet Schuler
发明人： Seth Haberman , Chet Schuler
IPC分类号： H04N7/10
CPC分类号： H04N21/4786 , G11B27/031 , G11B27/032 , G11B27/034 , G11B2220/2545 , G11B2220/2562 , G11B2220/90 , H04N7/173 , H04N21/258 , H04N21/25883 , H04N21/25891 , H04N21/2668 , H04N21/4788 , H04N21/6408 , H04N21/812 , H04N21/854
摘要： A system and method for dynamically creating individualized, multi-media messages and to deliver the messages to specific target groups or individual viewers. A message, story, or advertisement is assembled on demand, based upon rules applied to each viewer's profile and a library of media segments. The framework for the final personalized message is a story or message template designed for a campaign. A set of viewer profiles is assembled from designated databases for each of the targeted entities. A collection of media segments is also created or selected and then made available to produce the final personalized message at assembly time. Specific media segments are selected and merged according to the message template and information about the viewer derived from each viewer's profile. The information from the viewer profile is interpreted by a rule system to determine which of several potential media segments to select for use in the personalized message. The merged composite is then encoded to match the distribution media and forwarded to the viewer.
摘要翻译：一种用于动态创建个性化多媒体消息并将消息传递到特定目标组或单个观看者的系统和方法。消息，故事或广告是根据应用于每个观众的个人资料的规则和媒体分段的图书馆进行组合的。最终个性化消息的框架是为活动设计的故事或消息模板。每组目标实体的指定数据库组合一组查看器配置文件。媒体片段的集合也被创建或选择，然后可用于在装配时产生最终的个性化消息。根据消息模板选择并合并特定的媒体片段，以及从每个观众的个人资料导出的关于观众的信息。来自观众简档的信息由规则系统解释以确定要在个性化消息中使用的几个潜在媒体片段中的哪一个。然后将合并的复合编码为匹配分发媒体并转发给观众。

5. 发明申请

US20110179190A1 Systems and Methods for Semantic Editorial Control and Video/Audio Editing 审中-公开
标题翻译：语义编辑控制和视频/音频编辑的系统和方法
公开(公告)号：US20110179190A1
公开(公告)日：2011-07-21
申请号：US12958752
申请日：2010-12-02
申请人： Seth Haberman , David Weite
发明人： Seth Haberman , David Weite
IPC分类号： G06F15/16
CPC分类号： G06Q30/02 , G06Q10/101
摘要： In accordance with the present invention, a media content management application that allows a user to create and customize a version of media content based on semantic criteria is provided. Based on semantic criteria, the media content management application may use editing/assembly software packages to construct a version of the media content for an intended audience. In addition, the media content management application allows a user to generate the version of media content suitable for a website and allows a user to receive feedback from the website. Based on the feedback from the website, the media content management application may select one version of the media content from a plurality of content, adjust the placement of the media content prior to broadcasting the media content, and/or customize the media content prior to broadcasting the media content.
摘要翻译：根据本发明，提供了允许用户基于语义标准来创建和定制媒体内容的版本的媒体内容管理应用。基于语义标准，媒体内容管理应用程序可以使用编辑/汇编软件包来为预期的受众构建媒体内容的版本。此外，媒体内容管理应用允许用户生成适合于网站的媒体内容的版本，并允许用户从网站接收反馈。基于来自网站的反馈，媒体内容管理应用可以从多个内容中选择一个版本的媒体内容，在广播媒体内容之前调整媒体内容的位置，和/或在媒体内容之前定制媒体内容广播媒体内容。

6. 发明申请

US20100313218A1 Targeting Television Advertisements Based on Automatic Optimization of Demographic Information 审中-公开
标题翻译：基于自动优化人口信息的电视广告定位
公开(公告)号：US20100313218A1
公开(公告)日：2010-12-09
申请号：US12793187
申请日：2010-06-03
申请人： Gerrit Niemeijer , Seth Haberman
发明人： Gerrit Niemeijer , Seth Haberman
IPC分类号： H04N7/025
CPC分类号： H04N21/812 , G06Q30/02
摘要： Systems and procedures which allow for the placement of advertisements in an optimized manner are presented. Systems may be provided which may be configured to optimize a media plan (either automatically or manually, or a combinations of both) using demographic vectors, and may display the optimization results in a quantifiable manner using terms and numbers.
摘要翻译：介绍了以优化方式放置广告的系统和程序。可以提供系统，其可以被配置为使用人口统计矢量优化媒体规划（自动或手动或两者的组合），并且可以使用术语和数字以可量化的方式显示优化结果。

7. 发明申请

US20080307453A1 Systems and methods for dynamic bit/bandwidth allocation 有权
标题翻译：用于动态位/带宽分配的系统和方法
公开(公告)号：US20080307453A1
公开(公告)日：2008-12-11
申请号：US12156725
申请日：2008-06-04
申请人： Seth Haberman
发明人： Seth Haberman
IPC分类号： H04N7/10
CPC分类号： H04N21/2402 , H04L12/2801 , H04L41/0896 , H04L41/5051 , H04L41/509 , H04L43/0882 , H04L47/70 , H04L47/762 , H04L47/822 , H04L67/16 , H04L67/26 , H04L67/306 , H04N21/235 , H04N21/2385 , H04N21/2547 , H04N21/25866 , H04N21/812
摘要： Embodiments of the present invention include systems and methods enabling the send or “push” side of a cable transmission to dynamically obtain additional and/or temporary capacity. Bits and/or bandwidth of transmitted content is restricted by the service provider allowing gaps in the capacity to be filled with value-added content such as advertising, additional supplemental data feeds, or other media content.
摘要翻译：本发明的实施例包括能够使电缆传输的发送或“推动”侧动态地获得额外和/或临时容量的系统和方法。传输内容的位和/或带宽受到服务提供商的限制，允许容量中的空白填充诸如广告，附加补充数据馈送或其他媒体内容的增值内容。

8. 发明申请

US20070288309A1 Systems and methods for managing and distributing media content 有权
标题翻译：用于管理和分发媒体内容的系统和方法
公开(公告)号：US20070288309A1
公开(公告)日：2007-12-13
申请号：US11656755
申请日：2007-01-23
申请人： Seth Haberman , Gerrit Niemeijer , David Weite
发明人： Seth Haberman , Gerrit Niemeijer , David Weite
IPC分类号： G06Q30/00 , H04N5/445
CPC分类号： G06Q30/02 , G06F17/30017 , G06Q30/0207 , G06Q30/0273 , G11B27/031 , H04N21/20 , H04N21/2541 , H04N21/812 , H04N21/8456 , H04N21/854
摘要： In accordance with the present invention, a media content management application that allows a user to customize, assemble, distribute, and track one or more versions of media content based on semantic criteria is provided.
摘要翻译：根据本发明，提供了允许用户基于语义标准来定制，组装，分发和跟踪媒体内容的一个或多个版本的媒体内容管理应用。

9. 发明申请

US20070192193A1 Systems and methods for managing and distributing media content 有权
公开(公告)号：US20070192193A1
公开(公告)日：2007-08-16
申请号：US11657179
申请日：2007-01-23
申请人： Seth Haberman , Gerrit Niemeijer , David Weite
发明人： Seth Haberman , Gerrit Niemeijer , David Weite
IPC分类号： G07G1/14
CPC分类号： G06Q30/02 , G06F17/30017 , G06Q30/0207 , G06Q30/0273 , G11B27/031
摘要： In accordance with the present invention, a media content management application that allows a user to customize, assemble, distribute, and track one or more versions of media content based on semantic criteria is provided.

10. 发明申请

US20070168259A1 Systems and methods for semantic editorial control and video/audio editing 有权
标题翻译：语义编辑控制和视频/音频编辑的系统和方法
公开(公告)号：US20070168259A1
公开(公告)日：2007-07-19
申请号：US11495058
申请日：2006-07-28
申请人： Seth Haberman , David Weite
发明人： Seth Haberman , David Weite
IPC分类号： G06Q99/00 , G06Q30/00
CPC分类号： G06Q30/02 , G06Q10/101
摘要： In accordance with the present invention, a media content management application that allows a user to create and customize a version of media content based on semantic criteria is provided. Based on semantic criteria, the media content management application may use editing/assembly software packages to construct a version of the media content for an intended audience. In addition, the media content management application allows a user to generate the version of media content suitable for a website and allows a user to receive feedback from the website. Based on the feedback from the website, the media content management application may select one version of the media content from a plurality of content, adjust the placement of the media content prior to broadcasting the media content, and/or customize the media content prior to broadcasting the media content.
摘要翻译：根据本发明，提供了允许用户基于语义标准来创建和定制媒体内容的版本的媒体内容管理应用。基于语义标准，媒体内容管理应用程序可以使用编辑/汇编软件包来为预期的受众构建媒体内容的版本。此外，媒体内容管理应用允许用户生成适合于网站的媒体内容的版本，并允许用户从网站接收反馈。基于来自网站的反馈，媒体内容管理应用可以从多个内容中选择一个版本的媒体内容，在广播媒体内容之前调整媒体内容的位置，和/或在媒体内容之前定制媒体内容广播媒体内容。

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