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    • 5. 发明申请
    • METHODS AND APPARATUS TO ASSIGN VIEWERS TO MEDIA METER DATA
    • 将测量仪分配给介质仪表数据的方法和装置
    • US20160269783A1
    • 2016-09-15
    • US14866158
    • 2015-09-25
    • The Nielsen Company (US), LLC
    • Samantha M. MowrerMolly PoppieBalachander ShankarIeok Hou WongChoongkoo LeeXiaoqi CuiDavid J. KurzynskiRichard PetersRemy Spoentgen
    • H04N21/466H04N21/45H04N21/442
    • H04N21/4663H04N21/42203H04N21/44222H04N21/4524H04N21/4667
    • Methods, apparatus, systems and articles of manufacture are disclosed to assign viewers to media meter data. An example method includes calculating, with a processor, first viewing probabilities for tuning panelists in a tuning household during a first set of time periods, calculating, with the processor, second viewing probabilities for viewing panelists in a plurality of candidate viewing households during a second set of time periods, identifying, with the processor, a matching one of the plurality of candidate viewing households based on an absolute difference value between an average value of the first viewing probabilities and respective ones of average values of the second viewing probabilities, and reducing an imputation error by imputing, with the processor, tuning minutes of the tuning household as viewing minutes for the respective tuning panelists when the matching one of the plurality of candidate viewing households exhibits viewing activity during one of the second set of time periods that matches one of the first set of time periods.
    • 公开了方法,装置,系统和制品以将观众分配给媒体计量器数据。 一个示例性方法包括:利用处理器,在第一组时间段期间,利用处理器计算用于调谐家庭中的调优小组成员的第一查看概率,利用处理器计算在第二组中在多个候选观看家庭中观看小组成员的第二观看概率 基于所述第一观看概率的平均值和所述第二观看概率的平均值之间的绝对差值,与所述处理器识别所述多​​个候选观看家庭中的匹配的一个,并且减少 当处理器调整分钟时,调整家庭的分钟数作为每个调谐小组成员的观看分钟,当多个候选观看家庭中匹配的一个观看家庭在匹配一个候选观看家庭的第二组时间段中的一个期间显示观看活动时, 的第一组时间段。