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    • 10. 发明授权
    • Disseminating targeted location-based content to mobile device users
    • 向移动设备用户传播针对性的基于位置的内容
    • US08224353B2
    • 2012-07-17
    • US12235535
    • 2008-09-22
    • Andrew S. WrightSwan AllanSteven J. WilliamsJohn J. Geyer
    • Andrew S. WrightSwan AllanSteven J. WilliamsJohn J. Geyer
    • H04W24/00H04W4/00
    • G06F17/3087H04L67/18H04W4/02
    • A trusted third party information arbiter for facilitating third party information sources, such as advertisers or data processing services, to accurately target communications to mobile device users. Illustratively, the mobile device users can control target communications through the utilization of discretion requests/permissions processed by the third party information arbiter. Furthermore, the mobile device users may further interact with the trusted third party information arbiter to provide/release additional personal information. For example, a mobile device user may be provided an increasingly rich rewards or payments that may be provisioned by discount, coupons or offers associated with existing or new product advertisements or promotional information messages.
    • 用于促进诸如广告商或数据处理服务的第三方信息源的可靠的第三方信息仲裁器,以准确地将通信定向到移动设备用户。 说明性地,移动设备用户可以通过利用由第三方信息仲裁器处理的酌处权请求/许可来控制目标通信。 此外,移动设备用户可以进一步与受信任的第三方信息仲裁器进行交互以提供/发布附加的个人信息。 例如,可以向移动设备用户提供越来越多的奖励或可以通过与现有或新产品广告或促销信息消息相关联的折扣,优惠券或优惠来提供的付款。