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    • 7. 发明授权
    • Dynamic user testing and collective intelligence in a wagering game environment
    • 动态用户测试和集体智能在一个投注游戏环境中
    • US08529327B2
    • 2013-09-10
    • US12841757
    • 2010-07-22
    • Danilo GurovichShridhar P. JoshiMark C. Pace
    • Danilo GurovichShridhar P. JoshiMark C. Pace
    • A63F13/00
    • G07F17/3206G07F17/3283
    • Dynamic user testing implemented in a wager gaming environment allows new content to be tested on-the-fly, and allows the content presented on the wagering game machines to be accordingly varied, while live, based on the dynamic user testing of the new content. Such dynamic user testing allows the new content to be tested without implementing expensive testing processes. Moreover, the new content can be provided on-the-fly for presentation on the wagering game machines without affecting an ongoing wagering game or taking the wagering game machines offline if the new content is determined to be more successful than the current content. Dynamic user testing allows a wager gaming environment to collect data for creating new wagering games, for promoting wagering games, and for testing new content across multiple platforms.
    • 在下注游戏环境中实施的动态用户测试允许新内容被即时测试,并且基于新内容的动态用户测试,允许在投注游戏机上呈现的内容相应地变化,而实时。 这种动态用户测试允许在不执行昂贵的测试过程的情况下测试新内容。 此外,如果新内容被确定为比当前内容更成功,则可以在即时提供新内容以在投注游戏机上呈现而不影响正在进行的投注游戏或者使投注游戏机脱机。 动态用户测试允许赌注游戏环境收集数据,用于创建新的投注游戏,促进投注游戏以及跨多个平台测试新内容。
    • 8. 发明申请
    • DYNAMIC USER TESTING AND COLLECTIVE INTELLIGENCE IN A WAGERING GAME ENVIRONMENT
    • 动态游戏环境中的动态用户测试和集体智能
    • US20120021814A1
    • 2012-01-26
    • US12841757
    • 2010-07-22
    • Danilo GurovichShridhar P. JoshiMark C. Pace
    • Danilo GurovichShridhar P. JoshiMark C. Pace
    • A63F9/24
    • G07F17/3206G07F17/3283
    • Dynamic user testing implemented in a wager gaming environment allows new content to be tested on-the-fly, and allows the content presented on the wagering game machines to be accordingly varied, while live, based on the dynamic user testing of the new content. Such dynamic user testing allows the new content to be tested without implementing expensive testing processes. Moreover, the new content can be provided on-the-fly for presentation on the wagering game machines without affecting an ongoing wagering game or taking the wagering game machines offline if the new content is determined to be more successful than the current content. Dynamic user testing allows a wager gaming environment to collect data for creating new wagering games, for promoting wagering games, and for testing new content across multiple platforms.
    • 在下注游戏环境中实施的动态用户测试允许新内容被即时测试,并且基于新内容的动态用户测试,允许在投注游戏机上呈现的内容相应地变化,而实时。 这种动态用户测试允许在不执行昂贵的测试过程的情况下测试新内容。 此外,如果新内容被确定为比当前内容更成功,则可以在即时提供新内容以在投注游戏机上呈现而不影响正在进行的投注游戏或者使投注游戏机脱机。 动态用户测试允许赌注游戏环境收集数据,用于创建新的投注游戏,促进投注游戏以及跨多个平台测试新内容。
    • 9. 发明授权
    • Managing marketing offers in wagering game networks
    • 管理投注游戏网络中的营销优惠
    • US08721432B2
    • 2014-05-13
    • US12790406
    • 2010-05-28
    • David E. DetlefsenShridhar P. JoshiMark C. Pace
    • David E. DetlefsenShridhar P. JoshiMark C. Pace
    • G06F17/00G06Q30/02G07F17/32
    • G06Q30/02G06Q30/0247G07F17/32G07F17/3227
    • Some embodiments include a computer-implemented method for monitoring and making marketing offers using electronic devices in a wagering game network. The method can include detecting an event in the wagering game network, wherein the event indicates a player's eligibility for a marketing offer, wherein the event originates from one of the electronic devices. The method can also include determining a monetary value of the marketing offer based on terms associated with the marketing offer, and determining, based on the monetary value, that the player's acceptance of the marketing offer would exceed a marketing budget. The method can include reducing the monetary value of the marketing offer to be within the marketing budget, and causing presentation of the marketing offer on the one of the electronic devices.
    • 一些实施例包括用于在投注游戏网络中监视和制作使用电子设备的营销优惠的计算机实现的方法。 该方法可以包括检测投注游戏网络中的事件,其中事件指示玩家对营销报价的资格,其中事件源自一个电子设备。 该方法还可以包括基于与营销报价相关联的条款来确定营销报价的货币价值,并且基于货币价值确定玩家对营销报价的接受将超过营销预算。 该方法可以包括将营销报价的货币价值降低到营销预算内,并且在一个电子装置上引入营销报价。
    • 10. 发明申请
    • WAGERING GAME ENVIRONMENT INCLUDING AN AD SERVER
    • 游戏环境包括AD服务器
    • US20100105482A1
    • 2010-04-29
    • US12532786
    • 2008-03-19
    • Larry PaceyLaurie LasseterMark C. PaceShridhar P. Joshi
    • Larry PaceyLaurie LasseterMark C. PaceShridhar P. Joshi
    • A63F9/24
    • G07F17/3227G07F17/32G07F17/3237
    • A wagering game machine network including wagering game machines and other devices includes an ad server operable to receive and store ads having ad components. The ads may be sent to any device on the wagering game machine network. Ad components for ads and the ads themselves may be selected based on the capabilities of the device receiving the ad. Ads and ad components may be received from remote ad servers connected to the ad server via a network such as the Internet. Ads may be directed to devices at particular locations, such as a location where a particular wagering game player is located, or where a group of wagering game players having similar demographic characteristics or preferences is located. Ads may be selected based on statistics related to time, ad popularity, payment etc.
    • 包括投注游戏机和其他设备的投注游戏机网络包括可用于接收和存储具有广告组件的广告的广告服务器。 广告可以发送到投注游戏机网络上的任何设备。 可以根据接收广告的设备的功能来选择广告和广告本身的广告组件。 可以通过诸如因特网的网络从连接到广告服务器的远程广告服务器接收广告和广告组件。 广告可以被定向到特定位置处的设备,诸如特定投注游戏玩家所在的位置,或者具有类似人口特征或偏好的一组投注游戏玩家所在的地方。 可以根据与时间,广告流行度,付款等相关的统计信息来选择广告。